Dr. Markus Helfert- Director Business Informatics Group, Dublin City University.

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    • Dr. Markus Helfert- Director Business Informatics Group, Dublin City University.'s presentations

    Dr. Markus Helfert is Director of the Business Informatics Group at Dublin City University, and a Senior Lecturer in Information Systems. His expertise includes Digital Retail, Business Models, Process Management and Smart Cities. He is the project co-ordinator at the EU Project Perform – Pioneering the Digital Future for Omnichannel Retail Managers. He advised companies in Ireland and internationally on IT Innovation and Information Management.

    Challenges for the next generation of Digital Retail Managers

    • Overview of Digital Retail
    • Future Challenges
    • Required Capabilities for future Digital Retail Managers
    • Perform – A European Project
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